We believe in going beyond basic deliverable to offering an integrated approach to reach, influence, and persuade your key audiences. We offer a plethora of services to our clients including media relations, reputation management, media communications, press conferences and much more. We help brands communicate their credentials to relevant audiences and widen reach .All our public relations campaigns are carefully assessed and measured, and the results reported back to the client.
We are known for in depth knowledge of fast moving media landscape. With unrivaled personal media contacts across India from industry to business and mainstream media at all expected levels, We can associate and guide you to how to create your narrative and present your story to media and other stake holders.
We select, create ,draft and strengthen your relationships with the media by applying our expert working knowledge of not only journalist’s news values and expectations but also for media houses too.
Crises Management / Media Training
No issue is too big or small if it poses a reputational threat to organisation, we have the skills and experience to protect and support you. We help you identify the type of crisis and create a plan for effectively managing them, sometimes devising ways to prevent them from occurring in the first place.
We train spokespeople within your company to deal with the media and other important stake holders like administration, customers, employees and supply / distribution channels during times of difficulty, and ensure you have all the best communication systems in place to manage a crisis effectively if it occurs.
Our customized media training sessions will provide you realistic insight into how the media works and how best to deal with journalists.
Public Relations plays an important role in Brand establishment. Successful organizations understand that a strong brand can be their most powerful positioning weapon in a competitive market place; we will work with you to mold attitudes and perceptions to develop a brand that will contribute to the bottom-line success and profitability of your organization.
Environmental Public Hearing
Public hearing is one of the essential features of the environment impact assessment in India. Significance of the public hearing is immense, because of the fact that it encourages the project affected people to share their views with regard to industrial site and its operation. Virtually the whole process seems to be smooth but practically big industries have a showdown during such hearings. The most crucial part during public hearing is conveying the correct information and client’s narrative to media. Radiance Public Relations have successfully facilitated the commencement of Public Hearing for various clients.
BTL and Promotional Activities
We have exclusive institutional tie-ups focused on tier-II ,Tier III and rural platforms. We conduct activities at Agricultural Universities, Kisan Vikas Kendra (KVK), Fairs, Festivals, Sports festivals and other public gatherings.
On April 1, 2014, India became the first country to legally mandate corporate social responsibility. The new rules in Section 135 of India’s Companies Act make it mandatory for companies of a certain turnover and profitability to spend two percent of their average net profit for the past three years on CSR.
Effective, well-publicized and acknowledged CSR programs build goodwill for the company, attract loyal customers, and increase shareholder value and enhance Brand image.
We are experts in identifying relevance and devise communication strategies to reach out to the audiences. After all, ‘’a CSR campaign is ultimately a PR campaign’’.
We conceptualize, create and manage events across India to convey vision statement of management and other events like AGM, launching, road shows, exhibitions and association participation. Our logistical expertise and PR-driven thinking will ensure maximum results and help you achieve your marketing objectives.
Our robust network